Skip to product information
1 of 10

Efpy Beauty

*New* Efpy Soft Power Duo | Focus and Poise

*New* Efpy Soft Power Duo | Focus and Poise

Soft Power for modern days — Focus when you engage, Poise when you exhale.

Powered by organic matcha and jasmine green tea - two botanical brews designed for the moments you choose to lean in or let go.

Built on Microdose Method™ with 1/4th functional actives to deliver everyday wellness.

Beauty Independent Yahoo Finance Niche Magazine Scary Mommy EmmaineBride Fine Beauty Independent Yahoo Finance Niche Magazine Scary Mommy EmmaineBride Fine
Beauty Independent Yahoo Finance Niche Magazine Scary Mommy EmmaineBride Fine Scary Mommy Beauty Independent Yahoo Finance Niche Magazine Scary Mommy EmmaineBride Fine

Made in USA 🇺🇸

Handcrafted in small batches for efficacy 🍃

Regular price $35.99 USD
Regular price Sale price $35.99 USD
Sale Sold out
Shipping calculated at checkout.
Quantity

Net wt. 0.1 oz / 3g

Rather than framing performance as intensity followed by recovery, Focus and Poise explore performance as rhythm.

When you act, you don't lose yourself.

When you pause, you don't abandon your dreams.

Engage. Exhale. Repeat.

Remain whole.

TWO WAYS TO SUPPORT YOUR DAY

Focus | Organic Matcha 

Lean in gently.
A fresh, uplifting balm designed for moments that need clarity and presence. Made with functional ingredients like matcha and vitamin B6, and inspired by the calm alertness of your favorite morning ritual.

Poise | Jasmine Green Tea

Step back beautifully.
A soothing, centering balm designed for moments that call for ease and composure. Made with functional ingredients like L-theanine and vitamin B6, and inspired by the familiar comfort of jasmine green tea.

THE MICRODOSE METHOD™

You already use lip balm.
Efpy turns that familiar ritual into something more.

Our formulas are designed around tiny, repeatable applications that fit naturally into everyday life — so support feels easy to return to, again and again.

HOW TO USE

Use Focus when you want to feel more engaged, present, and mentally gathered.
Use Poise when you want to feel more calm, composed, and reset.

Apply throughout the day, as needed.

🍃 Trusted functional actives

🍵 Matcha Extract: Traditionally used to promote calm, focused energy and alertness.

🌼 Jasmine Green Tea: Long associated with calming rituals — offering a light, centering feel that supports moments of reset.

🍃 L-Theanine: Proven in 60+ studies, Theanine creates alpha brain waves and promotes calm alertness without drowsiness.

✨ Vitamin B6 (As bioavailable P-5-P): Supports your body's natural stress response.

🩷 Real Talk: What This Isn't

❌ A cure for clinical anxiety disorders
❌ A replacement for therapy or prescribed medication
✅ What it IS: Your daily support when you want to lean in or lean back.

Not intended to diagnose, treat, cure, or prevent any disease

✨ Nothing to hide! Full ingredients list (INCI standards)

Active Wellness Complex: L-Theanine, B6 Pyridoxal-5-Phosphate (P-5-P), Vanilla Planifolia Fruit Extract. FOCUS - Matcha Leaf Extract. POISE - Green Tea Extract, Jasmine Flower Oil

Nourishing Base: Butyrospermum Parkii (Shea) Butter, Mangifera Indica (Mango) Seed Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Tocopherol (Vitamin E), Cera Alba (Beeswax), Mica for shine

Ready to go Full Potential?

View full details
1 of 5
  • The Microdose Method™

    Efpy's micro-dosed delivery is like having small coffee sips vs. one espresso shot at 6am.

  • Multi-pathway delivery

    The format utilizes four absorption pathways for maximum bandwidth, minimum lag.

  • Wellness Essentials

    Vitamins and proven actives for your mind and body. No unnecessary fillers or add-ons.

  • Neurosensory cues

    Essential oils work with yout olfactory system and go straight to your vibe network.

FAQs

Does this really work or is it a placebo effect?

The active ingredients are time tested and science backed. L-theanine has 60+ clinical studies backing its calm-without-drowsy effects. The aromatherapy benefits kick in immediately. While individual experience may vary, the ingredients don't lie :)

How much of these functional actives are in Efpy lip balms?

Efpy lip balms are packed with 1/4th functional actives. To put it in perspective, one day of Efpy lip balm has:

  • L-theanine = 1 cup of green tea
  • Vitamin B6 = 1/2 cup of spinach
  • Vitamin B12 = 1 high-potency lozenge

So ya, significant. Swipe on :)

Why do you use a click-pen format? Most lip balms are twist-ups.

We designed the click-pen on purpose as it keeps every dose fresh, precise, and clean.

Unlike twist-ups that stay exposed, the click-pen dispenses just what you need while keeping the rest sealed from air and contact (better for both hygiene and stability).

I am clicking my new Efpy pen, why is the balm not coming out?

The pump mechanism in click pens can sometimes need a little “first-use priming" i.e. 8–10 quick clicks to push out the air and get the balm moving.

For subsequent uses, just Click-Swipe-Breathe.

Can I use this if I'm on anxiety or other medication?

Always check with your healthcare provider first. Ingredients like L-theanine, lemon balm, green coffee, and B-vitamins are generally well-tolerated, but let's always stay safe!

Will this make me drowsy or jittery?

Nope! That's the benefit of micro-doses.

How long does one tube last?

With 6-10 applications daily, about 3-4 weeks. Heavy stress periods = more applications = shorter tube life.

Is light tingling normal?

Yes! Especially in Perk and Curb lip balms. This is peppermint EO at work.