Skip to product information
1 of 10

Efpy Beauty

Efpy Curb micro-dose lip balm | Craving check & balance

Efpy Curb micro-dose lip balm | Craving check & balance

Efpy isn’t just a lip balm—it’s one-quarter wellness actives, wrapped in a super-nourishing blend of vitamin E, jojoba oil, and luxe butters.

Click. Swipe. Breathe. Efpy mode achieved.

Regular price $14.99 USD
Regular price Sale price $14.99 USD
Sale Sold out
Quantity

Net wt. 0.1 oz / 3g

Your personal craving reset.

When your brain says no, but your carving says yes.

Swipe 6–10× a day — especially when cravings hit. Pause. Take control. 

🧠 Mindful Eating Mode - Green coffee + L-Theanine + B6 

💧Essential Oils Cue - Gentle tingle creates a pause 

💋 Micro-Dose Magic - Tiny actions, big impact

🔄 Habit Integration - Works with your natural lip balm ritual

Efpy Curb lip balm is engineered with one-quarter craving control actives. Each swipe is a micro-dose you can layer through the day for steady, feel-good support.

Your power move when you need backup for:
  • The 3pm vending machine standoff (you know the one)
  • Stress eating that sneaks up during deadline chaos
  • Mindless snacking while scrolling (we've all been there)
  • That post lunch dessert craving!

The Efpy Difference: 

Restrictive rules → Guilt spirals → Binge cycles → More restriction → Repeat forever

Efpy CURB : Swap the crave with a swipe → Immediate aromatherapy cue → Green coffee and L-theanine start working → Better food choices 

The Science (Made Simple)

Active Ingredients That Actually Support You:

  • Green Coffee Bean Extract: Your metabolism's accountability buddy! Contains chlorogenic acid for healthy appetite regulation.
  • L-Theanine: Naturally found in green tea, theanine is your mindful eating wingman that reduces cortisol and promotes calm focus instead of stress eating.
  • Vitamin B6 (as bioavailable P-5-P): Your neurotransmitter support team that is essential for serotonin production (the "I feel satisfied" chemical).

Aromatherapy Satisfaction Signals

  • Peppermint: Natural appetite awareness enhancement
  • Pink Grapefruit: Mood elevation + craving reduction

Cushioned in Pure Luxury:

  • Shea butter, mango butter, jojoba oil, vitamin E, beeswax - because controlling cravings shouldn't mean neglecting self-care.

Usage & Results

How to Swipe Out the Cravings:

  1. Click twice and swipe on to your lips when you feel a craving coming (let it sit 30-60 seconds)
  2. Breathe in the satisfaction signals (immediate awareness boost)
  3. Use 6-10x daily especially when cravings hit
  4. Notice the pause before the cravings take over

What to Expect:

  • 0-2 minutes: Aromatherapy satisfaction cues + a refreshing tingle (that’s peppermint telling your cravings to chill)
  • 15-30 minutes: A more mindful feel
  • Daily use: Mindful pause-and-choose moments built into your day
  • 1-2 weeks: "I have more in-control moments"

Feel a little texture at first? That’s the good stuff—our balms are loaded with functional actives. It smooths out fast, so all you notice is the nourishment (and the control).

Strategic Application Timing:

  • Pre-meal prep: 15-30 minutes before eating for mindful appetite
  • Craving moments: When you feel the urge to stress snack
  • Afternoon danger zone: 2-4pm when willpower typically crashes
  • Right after meals: Swap that dessert craving with a satisfying swipe

Real Talk: What This Isn't

  • ❌ A weight loss solution
  • ❌ A replacement for addressing underlying eating patterns
  • ❌ Going to eliminate all cravings (nor should it)
  • What it IS: Your mindful eating training wheels until awareness becomes automatic
  • Not intended to diagnose, treat, cure, or prevent any disease

Ingredients (The Full List)

Because you deserve to know exactly what's supporting you

Active Wellness Complex: L-Theanine, Coffea Arabica (Green Coffee) Seed Extract, B6 Pyridoxal-5-Phosphate (P-5-P), Lecithin (Sunflower), Vanilla Planifolia Fruit Extract

Nourishing Base: Butyrospermum Parkii (Shea) Butter, Mangifera Indica (Mango) Seed Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Cera Alba (Beeswax)

Enhancement System: Tocopherol (Vitamin E), Mentha Piperita (Peppermint) Oil, Citrus Paradisi (Grapefruit) Peel Oil, Mica, Titanium Dioxide, Iron Oxides

Ready to go Full Potential?

View full details

Know your balm.

Promotional text for 'World's first lip balm that upgrades your vibe' on a patterned background

Safety first

  • Patch test recommended especially if you have sensitive skin
  • Consult healthcare provider if pregnant, nursing, on medications ,or if you have any blood conditions.
  • Contains tree nut derivatives (shea butter)
  • Contains essential oils, sunflower lecithin, and beeswax
  • Not intended to diagnose, treat, cure, or prevent any disease

Format and Texture

  • Click-pen format for ease of usage. 2-3 clicks are sufficient for each application. Click only as much as is needed since the balm can't be retracted!
  • You may feel a little texture at first. That’s the good stuff—our balms are loaded with o/4th functional actives. Don't worry, it smooths out fast post application.
  • Pure ingredients and no fillers = slight variation in texture with seasons / temperature.

Clean ingredients

  • No parabens, synthetic fragrance, or dyes
  • Made in the USA
  • Small batch, cruelty-free

Transparency note

These statements are based on consumer self-reports from early product testers and are provided for informational purposes only. Individual results may vary.
The statements have not been evaluated by the Food and Drug Administration (FDA). Efpy products are cosmetic and are not intended to diagnose, treat, cure, or prevent any disease.

Shelf life and Storage

Shelf Life: 6 months. But let's be real, you'll use it way before that.

Storage: Keep cool, dry, away from heat. Your car dashboard in July = recipe for lip balm soup.

FAQs

Is this actually going to work or is this placebo effect?

L-theanine has 60+ clinical studies backing its calm-without-drowsy effects. The multi-pathway absorption is real science. The aromatherapy benefits kick in immediately. Your results may vary, but the ingredients don't lie.

Can I use this if I'm on anxiety or other medication?

Always check with your healthcare provider first. Ingredients like theanine, lemon balm, green coffee, and B-vitamins are generally well-tolerated, but we're not doctors.

Will this make me drowsy or jittery?

Nope! That's the benefit of micro-doses.

How long does one tube last?

With 6-10 applications daily, about 3-4 weeks. Heavy stress periods = more applications = shorter tube life.

Why does it feel grainy?

Efpy lip balms one-quarter functional actives - this is not just a marketing gimmick. These ingredients may impart a slight grainy texture with goes away moments after application.

Is light tingling normal?

Yes! Especially in Perk and Curb lip balms. This is peppermint EO at work.

Customer Reviews

Based on 12 reviews
75%
(9)
25%
(3)
0%
(0)
0%
(0)
0%
(0)
N
Natasha

I have a habit of munching whenever I am bored. Now I just substitute it with a swipe of Efpy Curb

L
Lauren P

I thought it would just be another lip balm. But yeah… I keep reaching out to it.

A
Arya

Click-click. When I do that, my boyfriend knows I just avoided a snack. It's that "see, I am finally doing it" for me :)

S
Swati

The flavor is nice, kind of refreshing. Weirdly it distracts me from wanting sweets.

A
Anita K
Love the fragrance

I could just buy it for its fragrance!